A KYLIE JENNER CHALLENGE GONE WRONG

The drastic difference of Kylie when she was 15-years-old to her new look now at 17 years of age. PICTURE: WEB

THE craze has seen young people post videos of themselves inflaming their lips by using a glass and sucking the air out in the hope of emulating Kylie Jenner's bee-stung pout.

A blundering 16-year-old has told how his face was left badly bruised after attempting to take part in the internet craze dubbed the Kylie Jenner challenge.

Embarrassed schoolboy Kevin Coulton wants to expose the dangers of the gruesome internet fad after it left his face swollen.

He posted a picture of his damaged face on Facebook, with the line: "Don't suck into a glass."

Kevin is one of the latest victims of the bizarre experiment and was left in agony with a severely damaged set of lips.

The schoolboy says the trend is all the rage amongst teens, but is warning others not to follow in his footsteps.

He told the Manchester Evening News: "It's a bit stupid. Everyone's doing it and I just thought I would too. There wasn't really a reason.

It really did hurt, and it went all purple and bruised straight away. It hasn't gone down three days later. My parents were shocked.

"I did it with a glass. A lot of people say it should be done with a shot glass to do it properly. Everyone in school is doing it. But I want to tell people not to. It hurts and the bruising takes ages to go down."

British teen Kevin Coulton has damaged his lips from trying the absurd challenge. PICTURE: Mirror

A Twitter search of #KylieJennerChallengeGoneWrong brings up hundreds of images of teens posting the results of their attempts at the disturbing social media trend.

Most selfies circulating on social media sites depict bleeding, swelling, bruising - and a lot of dribble.

Countless teens have been sharing their disturbing results, with most regretting it.

Some say the results last for hours, if not days.

In response to the phenomenon - although not directly mentioning the challenge - the 17-year-old Kardashian member Jenner posted that people shouldn't 'be afraid' of experimenting with their look.

Critics say the shocking #KylieJennerChallenge hashtag is encouraging teens to compete to share their 'enlarged' pout, ignoring the potentially damaging effects.

Youngsters are being warned that the pursuit of luscious lips can leave them with lasting damage.

Experts say the 'vessel engorgement' sets off an inflammatory cascade of chemicals, which flood into soft tissue and cause swelling.

If people suck hard enough, they can break blood vessels, which causes bruising.